Monday, May 31, 2010

Living Social and its Success

Check out the latest article on the company, Living Social, started by Georgetown student (MSB '04, from first class of OPIM majors) Tim O'Shaughnessy.  The company has been steadily growing, from its start as "Hungry Machine", which did Facebook applications such as Visual Bookshelf, to "PickYour Five," which asked people to name their five favorite books, movies, etc.  The success of these two apps led them to change the name of their company to "Living Social" and to focus on how they could use what they knew about online marketing to drive potential customer to local businesses, among other goals.  Read more in Tom Heath's article in the Washington Post.

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